Instagram NEWS
5 Ways to Increase instagram followers
1. Put your handle on your packaging and marketing materials.
Make your handle highly visible on your marketing materials and products. The chances of someone thinking about you having an Instagram and searching for you are lower than if you expose your handle for your consumer to see.
2. Send products to Instagram influencers.
What accounts does your target market follow? Find those accounts, and see if they’ll do a promoted post for you. Ideally, they’ll agree to posting in exchange for free products. However, a lot of times they'll impose additional fees for posting. If your site allows promo codes, see if the influencer will agree to a custom promo code, where you pay them per use. When one of the influencer's followers orders, you win and the influencer wins.
3. Comment.
Try to be engaging on other people’s accounts by posting comments. Obviously, "liking" pictures is nice, but when you comment, your name and handle get more exposure than does a like.
4. Tag a friend.
Host an Instagram giveaway that requires your followers to tag a friend in the comments. Therefore, your audience will bring you new followers who may not have heard of you yet. Recently, we did a giveaway where we had our followers tag a friend and add an emoji story about their respective friendships. We got more entries than we’ve ever had on a giveaway!
5. Give people a reason to follow you.
Instead of just saying, “Follow us on Instagram,” give people a reason. For example, my company has a charitable purpose and we encourage people to follow our Instagram to see their purchases at work. So, if you too have a fashion product, tell followers they can get style inspiration on your Instagram. Incentivize them with the content you provide rather than just telling them to follow you.
How to Build Your Brand With Instagram: 4 Tried-and-True Tips
HubSpot just got done helping a business grow their Instagram followers by 400,000 people which resulted in 70,000 email subscribers in just 12 months. It’s safe to say they learned a thing or two from their experience and we love that they’re sharing it with the world.
In this article they discuss four surprising ways that you can use Instagram to build your business and brand. The ideas include:
- Grow your Instagram following with strategic partnershipsInstagram,
- Build your email list by converting your followers into subscribers
- Create compelling content that’s worthy of being shared by others
- Foster a community of highly engaged followers
Each strategy includes a variety of additional tips that any business can start implementing on their Instagram profile today.
15 Hidden Instagram Hacks & Features Everyone Should Know About
Everyone loves a good social media hack. They save us time and usually show us some interesting things we didn’t know were possible.
Whether you’re a business using the social network or an individual perusing Instagram when you’re bored, these 15 hacks from HubSpot are what they call “game changers”
- Get notifications when your favorite people post
- See all the posts you’ve Liked
- See the posts your friends have recently Liked, commented on, and so on
- Look through pictures without worrying about accidentally Liking them
- Clear your search history
- Reorder the filters, and hide the ones you don’t use
- Use Instagram as a photo editor (without having to post anything)
- Insert line breaks into your bio and captions
- Hide photos you’ve been tagged in
- Adjust your settings to approved tagged photos before they show up in your profile
- Remove photos from your photo map
- Browse photos taken in certain locations
- Drive traffic to an external website
- Hide ads you don’t relevant
- Send photos privately to your friends
Instagram now lets you limit who can comment on your pics
Instagram is launching a handful of new tools today to combat harassment and help its community members.
The first of those is much requested: the ability to limit who can comment on your photos. Instagram now gives everyone with a public account the ability to limit comments to only people they follow, only their followers, or both their followers and people they follow. Public and private accounts will continue to have the ability to turn off comments entirely, but it appears to still be on a post-by-post basis.
Instagram LIVE News
For live videos, Instagram is also adding the ability for viewers to send mental health resources to the broadcaster mid-stream. This could be a really meaningful addition for the platform, particularly since the launch of Facebook Live, there have been occasional news stories about people broadcasting self-harm and death. Giving viewers a way to present help line information and assistance to the streamer could avert some of these tragic incidents.
